kvalitatíóbreytingar
kvalitatíóbreytingar is a term used primarily in Icelandic and Norwegian contexts to describe significant changes in the quality or character of a process, product, or system, rather than changes in quantity. The concept emerged in the early 2010s as part of a broader movement toward sustainability and innovation, emphasizing the importance of improving performance, usability, and environmental impact through qualitative adjustments.
In business, kvalitatíóbreytingar often involve redesigning products to reduce waste, increasing durability, or enhancing user experience.
The discourse around kvalitatíóbreytingar reflects a growing recognition that long‑term progress requires adjustments to underlying qualities—such