klikací

Klikací is a Czech adjective derived from the noun klik, meaning a computer mouse click. It describes something that can be activated by clicking, such as klikací odkaz (a clickable link), klikací tlačítko (a clickable button), or klikací reklama (a clickable advertisement). In web design, clickable elements are central to navigation and interaction. Good practice emphasizes clear visual cues, adequate hit areas, and accessibility, including keyboard activation and visible focus indicators so that all users can identify and use clickable controls.

In online advertising and content, the term is used for elements intended to be clicked, for example klikací bannery. The performance of such elements is often measured by the click-through rate (CTR), the ratio of clicks to impressions. Ethical considerations include avoiding deceptive labeling or hidden purposes and complying with platform policies that require transparent labeling of sponsored or promotional content.

The word is common in Czech and Slovak digital contexts, distinguishing clickable items from non-clickable text or images. See also: clickable, hyperlink, button, click-through rate.