katsojakokemukseen

Katsojakokemus is a Finnish term referring to the spectator experience—the total of perceptions, feelings and interpretations formed by an audience member during and after an event such as a theatre production, concert, sport match or broadcast. The illative form katsojakokemukseen is used when discussing entering or influencing this experience in planning, evaluation or research.

Dimensions and factors: The concept encompasses sensory aspects (sound, image quality, seating comfort, accessibility), emotional responses (excitement, suspense, disappointment), cognitive processing (narrative understanding, engagement, memory formation) and social context (shared atmosphere, crowd dynamics, online interaction). Production values—lighting, acoustics, stage design, pacing, intermission structure—and venue attributes (architecture, cleanliness, safety) also shape the experience, as do value for money and accessibility.

Influencing factors: program quality and performers’ skill, language or subtitle availability for multilingual audiences, reliability of technical systems, and the degree of interactivity or audience participation. In sports, pace and perceived fairness matter; in performing arts, storytelling clarity and visual/audio coherence are influential.

Measurement and use: Researchers and practitioners study katsojakokemukseen with surveys, interviews and observation, using metrics such as satisfaction, perceived value, willingness to recommend and repurchase intent. Findings inform programming choices, marketing, accessibility improvements and overall service design to enhance future spectator experiences.

See also: customer experience, user experience, experience design, performing arts management.