funfocused
Funfocused is a term used in design and product development to describe an approach that prioritizes user enjoyment and playfulness as a central design objective. Proponents argue that moments of delight can translate into longer engagement, higher adoption, and positive brand associations.
Origin and scope: The term is not a formal methodology but a perspective that has emerged from
Principles: Core elements include integrating fun into core tasks, ensuring inclusive access to playful features, maintaining
Methods and practice: Techniques include rapid prototyping of playful interactions, usability testing centered on enjoyment, and
Applications: Common in consumer software, mobile apps, education, wellness, and lifestyle products. It can guide feature
Criticism and considerations: Critics caution that too much emphasis on fun can distract from usability or
See also: Gamification, Hedonic design, Positive psychology, User experience.