froot

Froot is the third studio album by Welsh singer‑songwriter Marina (formerly known as Marina and the Diamonds). It was released on 13 March 2015 by Atlantic Records and produced primarily by Jeff Bhasker, with additional contributions from Greg Kurstin, Dr. Luke, and Marina herself. The title, stylised in lowercase, reflects the album’s focus on authenticity and the organic nature of its lyrical content.

Recorded between 2014 and early 2015, Froot marks a shift toward a more self‑produced approach for Marina, who co‑wrote and co‑produced every track. Musically, the album blends synth‑pop, electropop, and indie pop, characterized by layered synths, crisp percussion, and Marina’s distinctive vocal delivery. Lyrically, it explores themes of love, heartbreak, self‑empowerment, and personal growth, often using fruit metaphors to convey emotional states.

The lead single, “Froot,” premiered in February 2015 and was followed by “Happy” and “Immortal.” All three tracks received radio airplay and charted modestly in the United Kingdom and Ireland. Upon release, the album entered the UK Albums Chart at number ten and reached number thirty‑two on the US Billboard 200. Critics generally praised the cohesive production and Marina’s lyrical honesty, though some noted the lack of overtly commercial hooks. The album received a Metacritic score of 74, indicating generally favorable reviews.

In support of Froot, Marina embarked on the “Froot Tour,” performing across Europe, North America, and Oceania; the concerts featured a minimalist stage design that emphasized choreography and vocal performance. The album has been credited with solidifying Marina’s reputation as a pop artist capable of evolving her sound while maintaining a distinctive artistic voice.