digitalgraphic

Digital graphic refers to an image created, stored, or displayed in a digital format using computer software and hardware. It covers a broad range of techniques and file types and includes both raster graphics, composed of pixels, and vector graphics, defined by mathematical paths. Raster images are resolution-dependent and common formats include JPEG, PNG, GIF, and TIFF. Vector images are resolution-independent and commonly use SVG, AI, EPS, and PDF formats. Color models used in digital graphics include RGB for screens and CMYK for print, with color management ensuring consistency across devices.

Creation and editing are performed with specialized software. Raster editors encode photo-like detail and effects, examples include Adobe Photoshop and GIMP. Vector editors encode scalable shapes and typography, examples include Adobe Illustrator and Inkscape. Digital graphics are used in web design, advertising, publishing, UI/UX, video games, animation, and multimedia installations.

Key considerations include resolution, compression, and file size, as well as accessibility and licensing. Lossy formats trade quality for smaller size (JPEG), while lossless formats preserve data (PNG, TIFF). Vector graphics scale without loss and are ideal for logos and illustrations. Open formats and standards such as SVG support interoperability across platforms.

Historically, digital graphics emerged from early computer graphics research in the mid-20th century and expanded with the advent of personal computers, digital imaging, and vector-based design tools in the 1980s and 1990s. Today digital graphics underpin most visual media on the internet and in software, bridging art, design, and technical communication.