diepteanalyse

Diepteanalyse is a term used in Dutch to denote an in-depth examination of a subject aimed at uncovering underlying structures, causes, or meanings. It is not a single standardized method, but a descriptive label for analyses that probe beyond surface observations.

In qualitative research, diepteanalyse refers to in-depth analysis of interview transcripts, documents, or artifacts to identify latent themes, motivations, power dynamics, or contextual factors. It often uses coding schemes, thematic or narrative analysis, and may integrate triangulation to bolster validity.

In market and user research, diepteanalyse seeks root drivers behind behaviors or preferences, going beyond surface responses. Techniques include in-depth interviews, laddering, and analysis of customer journeys to reveal fundamental needs and constraints.

In data analytics and organizational analysis, diepteanalyse denotes deep-dives into datasets or processes, exploring interactions, segmentation, and potential root causes of observed patterns. This can involve multi-level or causal analyses, feature interaction exploration, or root-cause assessment.

In linguistics and media studies, it can denote analysis of discourse depth, semantics, pragmatics, or stylistic layering to understand meaning beyond literal text.

Quality and limitations: as with qualitative methods, diepteanalyse can produce rich insights but is resource-intensive and subject to researcher bias. Clear research questions, transparent coding, and, where possible, triangulation are important for credibility.

Related terms: diepte-interview (in-depth interview), root-cause analysis, multi-level analysis. See also.