arjenläheisyys
Arjenläheisyys is a Finnish term that translates to "closeness to everyday life" or "familiarity with the mundane." It describes a quality or a characteristic that is down-to-earth, practical, and relatable, often associated with authenticity and groundedness. The concept is not limited to tangible objects or experiences but can also refer to an attitude or a style of communication.
In the context of products or services, arjenläheisyys suggests that something is designed with the practical
When applied to people or their behavior, arjenläheisyys indicates a lack of pretentiousness or artificiality. An