Wrangler

A wrangler is a person who handles and manages livestock, especially cattle, during activities such as grazing, gathering, branding, and herding. In ranching and rodeo contexts, wranglers accompany riders and crews, handle horses and gear, and oversee day-to-day animal care. The term is also used more broadly to denote someone who coordinates or negotiates with people in a group or operation, though the livestock-oriented sense is the standard interpretation.

Etymology and duties: Wrangler comes from wrangle, meaning to argue or manage, with the occupational sense developing in 19th-century American West cattle culture. A wrangler's work may include selecting and moving stock, supervising pens, feeding, maintaining tack, and assisting with branding and basic medical care. In larger outfits, wranglers may specialize in tasks such as horse handling, camp organization, or drive logistics. The role is often a step toward other ranch positions and can vary by region and operation.

Brand and merchandise: Wrangler is a brand of Western wear and denim jeans introduced in the United States in the 1940s by the Blue Bell company. It became known for durable workwear and cowboy-style apparel and is today part of VF Corporation with a global market presence. The brand emphasizes rugged, functional clothing designed for work and outdoor activities, while maintaining a strong cultural association with Western and rodeo traditions.

In media and entertainment: In film and television, an animal wrangler is a professional who coordinates trained animals on sets, ensuring safety, welfare, and compliance with regulations. The term can also apply to specialists who manage other animals on location or in productions, reflecting the broader usage of wrangler as someone who oversees and coordinates a group of living beings.