SoussMassa

Souss-Massa is a region in the southwestern part of Morocco. Created in 2015 as part of the country’s territorial reform, it borders the Atlantic Ocean to the west and stretches inland toward the Anti-Atlas Mountains. The regional capital is Agadir, a major coastal city and economic hub. The region encompasses the Souss plain along the coast and the Massa River delta, with a varied landscape that also includes foothills and desert-adjacent areas.

Geography and climate are influenced by the Atlantic with a mild, moist coastal zone and more arid conditions inland. The area is known for agricultural production in the Souss plain, including citrus, vegetables, and strawberries, supported by irrigation. Fishing and seafood processing form an important sector along the coast. Tourism is a key growth area, centered on Agadir’s resorts, as well as coastal towns such as Taghazout and historic towns like Taroudannt and Tiznit. The region is also associated with argan forests used for oil production, a notable element of the local economy and ecology.

Demographics include a mix of Amazigh (Berber) and Arab communities, with Tamazight languages widely spoken alongside Moroccan Arabic. The region’s administrative structure comprises several provinces and prefectures, including Agadir-Ida Ou Tanane, Taroudannt, Chtouka-Aït Baha, and Tiznit, among others.

Souss-Massa’s development strategy emphasizes agriculture, coastal resources, and tourism, while preserving cultural diversity and environmental assets. The region plays a central role in Morocco’s southwestern economy and coastal heritage.