Retailistas
Retailistas refers to a group of independent, small-scale retailers and entrepreneurs who operate primarily in Latin America, particularly in countries like Mexico, Colombia, and Peru. These businesses often focus on selling a variety of goods, including household items, electronics, clothing, and groceries, through informal or semi-formal channels. Unlike large corporate chains, retailistas typically operate from small shops, street stalls, or even mobile carts, catering to local communities with personalized service.
The term gained prominence in the early 2000s as digital commerce expanded, creating a need for intermediaries
Retailistas play a significant role in the region’s informal economy, providing employment opportunities and supporting economic
The term has also been used more broadly to describe small-scale entrepreneurs in other sectors, though its