Retailerowned
Retailerowned refers to business arrangements in which a retailer controls more than the sale of goods, owning or directing stages of the supply chain such as manufacturing, distribution, warehousing, or real estate. The term denotes a degree of vertical integration or asset ownership that goes beyond traditional retailer models that rely on independent suppliers and contract manufacturers.
Forms include vertical integration through owned production facilities or contract manufacturing, and retailerowned distribution networks that
Benefits commonly cited are greater supply security, more control over pricing and product quality, and potential
Related concepts include vertical integration, private label, cooperatives, and supply chain management.