Põhimõtted
Põhimõtted (Estonian for “principles”) are fundamental beliefs or values that guide the conduct, decisions, and practices of a person, group, or system. They function as normative guidelines that define what is considered appropriate, desirable, or true within a given context. The term’s roots lie in põhi (base, foundation) and mõte (idea, thought).
Põhimõtted can be universal, such as ethical principles that apply across situations, or specific to an organization,
In practice, organizations publish põhimõtted to communicate priorities and values—such as integrity, transparency, respect for stakeholders,
Põhimõtted can evolve over time as knowledge, culture, and circumstances change. They are evaluated on their