Prudential

Prudential is a brand name used by several financial services companies. The two largest corporate entities using the name are Prudential plc, a British multinational life insurer and asset manager, and Prudential Financial, Inc., an American multinational financial services company.

Prudential plc is headquartered in London and operates as a global life insurer, savings and retirement specialist, and asset manager. It traces its origins to The Prudential Assurance Company, founded in 1848, and expanded its product lines and markets through the 20th century, including Asia and Europe. In recent years it reorganized to focus on core insurance and asset management activities, and restructured its asset management operations as a separate business entity.

Prudential Financial, Inc. is headquartered in Newark, New Jersey, and trades on the New York Stock Exchange under the ticker PRU. It offers life insurance, annuities, retirement-related services, and other protection products through multiple distribution channels. It grew from The Prudential Insurance Company of America, founded in 1875, and expanded through acquisitions and diversification to become one of the largest U.S. life insurers. It uses the Prudential brand widely in the United States and maintains a recognizable marketing presence with its Rock logo.

Across markets, the name Prudential denotes separate corporate entities rather than a single company, with each maintaining its own governance, products, and regulatory approvals. The brand appears in insurance and asset management offerings, including life and health insurance, retirement plans, mutual funds, and other investment products.