Productidee
Productidee is a term used in German-speaking and Dutch-speaking contexts to denote a proposed concept for a new product or a meaningful improvement to an existing one. It represents the seed of the product development process and is typically identified during early ideation and brainstorming sessions. A productidee aims to articulate the core problem to solve, the intended user group, and the main value proposition, along with a rough sense of key features and potential benefits.
In practice, a productidee is captured in a product brief or concept document and used to decide
Common sources of productidees include customer feedback, market research, technology trends, and internal innovation initiatives. Ideation