PPv

PPV stands for pay-per-view, a media distribution model in which viewers pay a fee to access a specific program or event. The model is commonly used for live broadcasts, such as boxing, wrestling, or other sports, as well as on-demand premieres. Pay-per-view contrasts with subscription services that grant ongoing access to a library of content.

In traditional cable and satellite systems, PPV events are selected through an on-screen menu and billed to the customer’s account. Access is granted for a limited window, typically several hours to several days, after which the program expires or is removed. With online streaming and digital platforms, PPV is delivered as a secure purchase that can be watched on multiple devices, often with a replay window.

Economically, PPV provides a direct revenue stream for rights holders and distributors, frequently sharing proceeds with producers. It enables monetization of premium events that may not attract broad subscription audiences. Pricing varies by market and event; promotions, bundles, and regional restrictions are common, and some services offer replays or alternate viewing options within the purchase.

Critics argue that PPV can be costly for consumers, contributes to fatigue from frequent paid events, and raises concerns about accessibility and piracy. The format has significantly influenced the business models of sports leagues and entertainment promoters by emphasizing one-off premium experiences.

Other uses: PPV may also refer to positive-pressure ventilation in medical contexts, where the technique delivers pressurized air to assist breathing. In such cases, PPV is unrelated to pay-per-view and is understood from clinical context.