Neutraltasting
Neutraltasting is a practice within sensory evaluation that aims to minimize bias during tasting by masking or concealing information about the products being tested. The approach emphasizes neutrality in the testing context, so participants do not know the brand, origin, or expected characteristics of the items they evaluate. The goal is to enable more objective comparisons across products.
In neutraltasting, several methods are commonly employed. Tests are often blind or double-blind, with coded labels
Applications of neutraltasting occur across product development, quality control, and research in industries such as wine,
Limitations and challenges include the resource needs of rigorous blind testing, the potential for residual biases
See also: sensory analysis, blind testing, double-blind study, flavor science.