Medienökologie
Medienökologie, also known as media ecology, is an interdisciplinary field that studies the complex relationships between media, communication technologies, and human perception and society. It examines how different forms of media influence individuals, cultural practices, social structures, and the environment over time. The term originated in the 1960s, largely through the work of Neil Postman, Marshall McLuhan, and other scholars who explored the effects of media on consciousness and social dynamics.
The core premise of Medienökologie is that media are not merely tools for transmitting information but environments
The field also investigates the environmental implications of media and communication technologies, considering how the production,
Practitioners and researchers in Medienökologie aim to understand the adaptive and disruptive effects of media evolution,