Leavelet

Leavelet is a term used in information design to describe a small, portable notice left at a location to convey essential information about an event, service, or item. The concept covers both physical handouts and digital equivalents, emphasizing brevity, accessibility, and ease of distribution.

Physical leavelets are typically compact, such as A6 or smaller, and use concise wording, clear typography, and scannable layouts. They commonly include a purpose statement, key details (who, what, when, where), a call to action, and contact information. Digital leavelets may be realized as NFC-enabled cards, QR codes linking to a short page, or location-specific micro-sites that can adapt content over time.

Common use cases include community announcements, museum or gallery labels, event promotions, transit or public-space information, and outreach materials distributed at markets or festivals. Because they are easy to hand out and replace, leavelets support targeted communication without requiring visitors to access a full website or app.

Leavelet is not a formal standard and should be understood as a generic concept rather than a specific protocol. In practice, designers compare it with traditional leaflets and flyers, as well as modern digital notices. Considerations in leavelet design include clarity, legibility, inclusivity, privacy, and environmental impact, as well as the ability to update content when needed.