Leadkezelés
Leadkezelés, often translated as lead management, refers to the systematic process of handling potential customers, or leads, from initial contact to conversion into paying customers. This encompasses a series of activities designed to nurture relationships, qualify interest, and ultimately drive sales. The goal of effective lead management is to ensure that no potential opportunity is lost and that sales and marketing efforts are optimized.
The lead management process typically begins with lead generation, where various marketing strategies are employed to
Throughout the process, accurate and up-to-date information about each lead is crucial. This is often managed