Kenttähaastattelussa
Kenttähaastattelu, also known as field interview, is a research method involving direct interaction with individuals in their natural environment. This approach is employed across various disciplines, including sociology, anthropology, marketing, and journalism. The primary objective of a kenttähaastattelu is to gather rich, contextualized data that might be difficult to obtain through other research methods.
The process typically involves approaching individuals in public spaces, workplaces, or other relevant settings and engaging
Kenttähaastattelu can take several forms, from informal chats to more formal, pre-planned interviews conducted on the