Innovationsprocesser

Innovationsprocesser are structured methods used by organizations to convert ideas into market-ready products, services, processes, or business models. They encompass idea generation, evaluation, development, and deployment, and are designed to balance creativity with risk management. The term is used across industries and public sectors.

Common models include the stage-gate (phase-gate) process, which divides work into stages separated by decision points; design thinking and human-centered design, which emphasize user needs; the double diamond model, with divergent and convergent phases; and open innovation, which uses external ideas and pathways. Some organizations blend elements to fit strategy and culture.

Core stages typically include opportunity discovery, idea generation, concept development, rapid prototyping, testing with users, refinement, and scalable implementation. Iteration and feedback loops are common, as are parallel workstreams, cross-functional teams, and governance gates.

Governance covers portfolio management, funding, risk assessment, and alignment with strategy. Roles often include product managers, project leaders, researchers, engineers, marketing professionals, and customer representatives. Metrics may track inputs (ideas generated, resources spent), process measures (cycle time, hit rate), and outcomes (time-to-market, customer value, ROI).

Challenges include organizational silos, insufficient leadership support, and uncertainty in early phases. Effective innovationsprocesser rely on culture, governance, and resources to sustain experimentation while preserving discipline and compliance.