Indivuellen

Indivuellen is a sociotechnical concept that refers to the design and deployment of systems and practices that tailor social welfare, health, and personal development resources to the individual. The term combines elements of individualization and well-being, and is used to discuss how data-driven tools influence everyday decisions and access to support services.

It centers on personalization across domains such as healthcare, education, and public services. Proponents argue that it can increase effectiveness and user engagement by accounting for personal preferences, contexts, risk factors, and goals. Implementations typically rely on data from sensors, digital platforms, and self-reporting to generate tailored recommendations and interventions, while aiming to preserve user autonomy and privacy.

Historically, Indivuellen has emerged in debates about algorithmic governance and welfare state modernization, particularly as digital platforms enable fine-grained tailoring. Critics note risks of surveillance, bias, and potential coercion, and question whether intense personalization might fragment social solidarity or entrench existing inequalities.

Discussions around policy and ethics emphasize governance frameworks for consent, data ownership, transparency, and accountability. Some scholars advocate hybrid models combining personal agency with proportional oversight to ensure fair access and prevent misuse of highly individualized welfare interventions.