Fasonat

Fasonat, also called fason üretimi or simply fason, is a subcontract manufacturing arrangement in which a principal company outsources production to an external workshop or factory. The client typically provides design, specifications, materials, and branding, while the subcontractor carries out the manufacturing to agreed standards and schedules. The term is widely used in Turkey and in sectors where specialized craft or high-volume assembly is outsourced.

Common industries include textiles, apparel, leather goods, footwear, and other consumer products, though the model can apply to electronics and packaging. Characteristics include client control over design and quality criteria, subcontractor responsibility for production operations, and payment based on price per unit or per batch, with contracts specifying confidentiality and IP arrangements.

Typical workflow: order and specification transfer, prototype or sample approval, material sourcing (by the client or subcontractor), production run, quality inspection, packing and labeling, and shipment. Management focuses on lead times, capacity planning, quality assurance, and risk controls related to supplier reliability and compliance with labor and environmental standards.

In Turkish industry, fasonat is a well-established form of contract manufacturing and outsourcing, reflecting a broader global practice of subcontracting production while maintaining design ownership and branding. Related terms include original equipment manufacturing and contract manufacturing.