Eyetrackingmetelmät

Eyetrackingmetelmät refers to the Finnish term for "eye-tracking methods". Eye-tracking technology is a process that enables a computer to see where a person's eyes are pointed. It is a subfield of computer vision and machine perception. The process involves capturing the position of a person's eye and then calculating the gaze point, which is the point in space where the eye is directed.

There are several methods used for eye-tracking, broadly categorized into two types: remote eye-tracking and head-mounted eye-tracking. Remote eye-trackers are positioned away from the user, typically on a desk, and use cameras to record eye movements. Head-mounted eye-trackers, on the other hand, are integrated into glasses or other headwear, allowing for more natural head movements and a wider range of viewing angles.

The primary applications of eyetrackingmetelmät are diverse. In research, it's used in psychology and neuroscience to understand cognitive processes, attention, and visual perception. In user experience (UX) research, it helps designers understand how users interact with websites, applications, and physical products, identifying areas of interest and confusion. It also plays a role in human-computer interaction, accessibility for individuals with disabilities, marketing and advertising to gauge ad effectiveness, and in sports to analyze athlete performance. The data generated from eye-tracking can provide insights into visual attention, cognitive load, and decision-making processes by revealing what stimuli capture a person's gaze and for how long.