Designbriefing
Designbriefing is a structured process and accompanying document used to communicate the goals, constraints, and context of a design project to the design team and other stakeholders. It may be issued as a formal brief, a presentation, or a living document updated as needed. The primary purpose is to align expectations, clarify scope, and provide a basis for evaluating design options.
A typical designbriefing outlines the project background, business or user goals, and the target audience. It
The process is usually collaborative and iterative. It often starts with discovery and stakeholder interviews or
Best practices include making objectives Specific, Measurable, Achievable, Relevant, and Time-bound (SMART), avoiding vague language, and