B2Bmarkkinoita
B2Bmarkkinoita refers to the business-to-business marketplace, which is a segment of the economy where companies sell products or services to other companies, rather than to individual consumers. This contrasts with the B2C (business-to-consumer) market. In B2B settings, transactions are typically characterized by larger order volumes, longer sales cycles, and more complex decision-making processes involving multiple stakeholders within the purchasing organization.
Key features of B2B markets include a focus on building long-term relationships, the importance of trust and
Marketing and sales strategies in B2B environments often involve direct sales teams, account management, content marketing,