AIbrändäys
AIbrändäys, often translated as AI branding or AI-driven branding, refers to the strategic application of artificial intelligence tools and techniques within the process of brand development, management, and marketing. This encompasses a wide range of activities, from initial brand conceptualization and design to ongoing brand communication and performance analysis.
At its core, AIbrändäys leverages AI's ability to process large datasets, identify patterns, and automate tasks.
Furthermore, AIbrändäys plays a role in brand governance and consistency. AI can monitor brand mentions across