winkelmanager

Winkelmanager is a management position in the retail sector responsible for the daily operation and performance of a store. The role combines people leadership with commercial responsibility, aiming to optimize sales, profitability, and customer satisfaction.

Key duties include leading and coaching store staff, planning and scheduling shifts, and overseeing recruitment, training, and performance evaluation. The winkelmanager is also responsible for inventory management, stock rotation, ordering, receiving deliveries, and loss prevention. Store presentation and merchandising, price tagging, promotions, and ensuring a clean, safe shopping environment are part of the role. Financial duties may include cash handling, POS operations, cash reconciliation, and budgeting at the store level. Compliance with company policies, labor laws, health and safety regulations, and security procedures is required.

Qualifications and skills: common pathways include mbo level 3 or 4 in retail or business administration, with relevant work experience in retail. The role requires strong leadership and interpersonal skills, communication and problem-solving ability, numerical literacy, and the capacity to work under pressure, often including evenings and weekends.

Workplaces vary from small independent shops to large supermarket chains, fashion retailers, and department stores. Some winkelmanagers oversee a single location, while others manage multiple outlets under a regional portfolio, reporting to a regional or operations manager.

Notes: the term is Dutch and is often used interchangeably with filiaalmanager or shop manager in Dutch-speaking contexts.