stakeholderelemzést

Stakeholderelemzés, often translated as stakeholder analysis, is a process used to identify and evaluate the individuals, groups, or organizations that have an interest in or are affected by a project, program, or initiative. This analysis helps in understanding their potential influence, their level of interest, and their potential impact on the success or failure of the endeavor. The primary goal of stakeholder analysis is to foster effective communication and engagement with all relevant parties.

The process typically involves several steps. First, stakeholders are identified. This can include internal stakeholders like employees, management, and owners, as well as external stakeholders such as customers, suppliers, government agencies, and the general public. Second, the interests and expectations of each stakeholder are examined. This involves understanding what they hope to gain or what concerns they might have. Third, the power and influence of each stakeholder are assessed. Some stakeholders may have significant authority or resources that can impact the project, while others may have less direct influence.

Based on this information, stakeholders are often categorized. A common approach is to map them based on their power and interest. For example, stakeholders with high power and high interest require close management, while those with low power and low interest may only need to be monitored. The insights gained from stakeholderelemzés inform strategies for communication, engagement, and risk management, ultimately contributing to better decision-making and improved outcomes for the project.