rotorange

RotOrange is a color designation used in graphic design and digital interfaces to describe warm hues that lie between red and orange on the color wheel. The term blends the German word rot (red) with orange, reflecting its position in the spectrum and its perceived intensity.

Practically, RotOrange refers to a family of saturated, bright hues that are commonly used to convey energy, urgency, and visibility. In design systems, RotOrange tokens may range in hex values roughly from #FF4500 to #FF7A00, though exact definitions vary by brand. The color is often paired with dark neutrals or with complementary blues to achieve legibility and balance, and accessibility considerations emphasize sufficient contrast when RotOrange is used for text or interactive elements.

RotOrange does not correspond to a single universally standardized color and is not tied to a specific industrial code. It appears in a variety of branding palettes and design guides, sometimes with variants such as RotOrange Light and RotOrange Dark. The term is primarily used by designers as a label for a concrete warm hue within the red–orange segment, with usage continuing to evolve alongside color systems and display technologies.

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