pareu

Pareu is a traditional wraparound garment worn in the Pacific, most notably in Tahiti and other parts of French Polynesia. It is typically a rectangular piece of fabric wrapped around the waist and secured by tucking the ends, functioning as a skirt, beach cover, or, in some styles, a dress. The length and width vary, but pareus are commonly made from cotton, rayon, or synthetic blends and feature patterns ranging from floral prints to solid colors.

The pareu is worn by both men and women and serves practical purposes such as comfort in hot climates, sun protection, and modesty. It is also used in ceremonial settings and dances, where styles and tying methods may denote formality or role. In daily life, many people rotate pareus for work and leisure.

The term pareu derives from the Tahitian language; pareu and pareo are common spellings, with pareo more prevalent in French and tourist contexts. In some neighboring islands, garments with similar function are known by other names, such as lavalava in Samoa, though the pareu remains distinct in its regional usage and terminology.

In modern times, pareus are widely produced for tourism and souvenir markets, while still retaining cultural significance as traditional Pacific attire. They are often paired with simple tops and sandals and are a staple of island fashion and performances.