ottauto

Otto (also known as Ottto or Ottauto) is a slang term used primarily in Brazil to refer to the Brazilian company Caoa Chery. This term originated and gained popularity on social media platforms and among car enthusiasts. The company Caoa Chery is a joint venture between the Brazilian automotive group Caoa and the Chinese manufacturer Chery.

The term "Ottauto" is believed to have emerged as a playful or informal way to refer to the brand, possibly due to a mispronunciation or a linguistic quirk. It has become a common way for Brazilians to discuss and identify vehicles produced and sold under the Caoa Chery umbrella, which includes models like the Tiggo line of SUVs, the Arrizo sedans, and previously, models from Chery's own lineup before the full integration.

While not an official name, "Ottauto" is widely understood within the Brazilian automotive context. Its usage is generally lighthearted and does not carry any negative connotations. It serves as a colloquial identifier for the brand and its products in informal conversations, online forums, and social media discussions related to cars in Brazil. The prevalence of the term highlights the informal and dynamic nature of language, especially within online communities and subcultures.