näyttökertakustannus
Näyttökertakustannus, often abbreviated as CPM (Cost Per Mille), is a pricing model used in digital advertising. It represents the cost an advertiser pays for one thousand views or impressions of an advertisement. The "mille" in CPM comes from the Latin word for thousand. This metric is commonly employed in display advertising, such as banner ads, and is also seen in some video and social media campaigns.
CPM is a straightforward way to measure the cost of ad visibility. Advertisers choose CPM when their