nonmeme

Nonmeme refers to content that does not conform to the typical characteristics of internet memes. Memes are generally understood as pieces of cultural information, such as an image, video, or phrase, that spread rapidly through the internet, often undergoing variation and adaptation. Nonmeme content, by contrast, might be factual information, personal anecdotes, original artistic creations, or any other form of digital media that does not rely on shared cultural understanding, rapid dissemination, or iterative modification for its impact or recognition.

The distinction between meme and nonmeme is not always clear-cut, as content can evolve over time. Something that begins as a nonmeme might gain traction and become a meme, or a meme might cease to be widely recognized and thus become effectively a nonmeme. The concept of nonmeme highlights the vast amount of online content that exists outside of the viral, participatory culture associated with memes. It encompasses a broad spectrum of digital expression, from educational articles and professional portfolios to personal blogs and independent films, all of which have their own distinct modes of creation and consumption.