müügiedule
Müügiedule is an Estonian term for a planned timetable of sales activities used by retailers, manufacturers, and marketing agencies. It functions as a centralized plan that coordinates when and how promotions, campaigns, and product launches will occur over a defined period, typically quarterly or yearly. The aim is to align marketing, sales, procurement, and logistics, optimize inventory and pricing, and improve the customer experience by delivering timely offers.
A müügiedule usually contains elements such as the campaign name, start and end dates, target audience, goals
Creation and use: The planning process typically starts with analysis of past promotions, seasonality, and market
Examples include Black Friday deals, back-to-school promotions, summer clearance, and new product launches. Benefits include improved