lihavointi

Lihavointi is the typographic technique used to emphasize text by rendering characters in a heavier weight, typically known in English as bold formatting. The term is used in Finnish typography to describe both the stylistic change and the functional emphasis applied to words or phrases.

Historically, bold type developed as printers sought to create emphasis without increasing the page count. Early bold styles were produced by overlaying or tracing with darker ink, later standardized into named bold weights in metal type. In the modern era, bold is achieved by typefaces with heavier weights and by applying font-weight in digital typography.

In digital text, emphasis is typically conveyed with font-weight properties or with semantic HTML tags such as strong or bold. The strong element indicates increased importance, while the bold tag is a presentational indicator. CSS can set font-weight to numeric values like 700 or 800, sometimes using variable fonts to offer a range of weights.

Best practices: use lihavointi sparingly to highlight key terms or headings, ensure sufficient contrast for readability, and prefer semantic markup for accessibility. Avoid excessive bolding, which can reduce legibility and create visual noise.

In practice, lihavointi is a common tool across word processing, web design, and publishing, used to guide reader attention and structure content.