lapputestaus

Lapputestaus, often translated as "sticker testing" or "label testing," refers to a user experience research method where participants interact with a digital product, such as a website or application, while researchers observe their actions and provide feedback. The core of the method involves participants thinking aloud as they attempt to complete specific tasks.

During a lapputestaus session, researchers typically give participants a set of scenarios or tasks to accomplish within the product. As the participant navigates the interface, they are encouraged to verbalize their thoughts, expectations, and any difficulties they encounter. Researchers may use sticky notes, or "lappu" in Finnish, to mark points of interest, confusion, or positive feedback directly on printed screenshots or during screen recording. These notes serve as a visual record of user experience issues.

The primary goal of lapputestaus is to identify usability problems, understand user behavior, and gather qualitative insights into how users interact with a product. It's a relatively quick and inexpensive method to gain valuable feedback early in the design process, allowing for iterative improvements. The feedback collected helps designers and developers refine the user interface, information architecture, and overall user flow to create a more intuitive and user-friendly product. Lapputestaus is particularly useful for testing prototypes or early versions of a product before significant development investment.