kuluttajaympäristö
Kuluttajaympäristö refers to the sum of all external factors that influence a consumer's purchasing decisions and behavior. This encompasses a broad range of elements that shape how individuals perceive, choose, and use products and services.
Key components of the consumer environment include economic factors, such as income levels, inflation, and the
Technological advancements are another crucial aspect, influencing product availability, information access, and the very nature of
Finally, the physical environment, including store layout, product packaging, and the overall shopping experience, can subtly