kickstarting

Kickstarting is a term with two broad meanings. It refers to the mechanical method of starting internal combustion engines by applying a force with the foot to a kickstart lever, and it also describes the act of initiating momentum for a project, initiative, or venture. The phrase originated from the action of driving the engine’s crankshaft to begin operation and is widely associated with motorcycles and other small engines. In business and popular language, to kickstart something means to provide initial momentum, often through early funding, planning, or momentum-building actions.

Mechanical method: A kickstart lever is connected to the engine’s crankshaft or gear train. By delivering a swift, firm kick, the rider turns the crankshaft and compresses the fuel-air mixture to start the engine. Starting procedures typically require the transmission to be in neutral or the clutch disengaged to prevent movement. Kickstarts are common on many two-stroke motorcycles and some small four-stroke engines, and they remain valued for their independence from electrical systems. However, they require physical effort, can be hazardous if not controlled, and are less common on modern motorcycles that rely primarily on electric starters.

Figurative use: In non-technical contexts, kickstarting denotes taking actions to generate initial momentum, validation, or funding. Typical approaches include developing a minimal viable product, assembling a core team, clarifying the value proposition, and launching a crowdfunding campaign or accelerator program. Benefits include faster validation and stakeholder interest, while risks involve overpromising, misallocating resources, or failing to sustain momentum after the initial push.