immersiivisiä
Immersiivisiä is a Finnish plural adjective form describing experiences, environments or media that aim to envelop the participant and create a strong sense of presence or immersion. The root immersiivinen comes from the English term immersive, and in Finnish it is used to characterize media design and audience engagement that surround and involve the user rather than merely present information.
The term is commonly applied across fields such as cinema, theatre, art installations, video games, museums,
In practice, immersiivisiä describes are often discussed in media critique, event and exhibition planning, and marketing