homepages

A homepage, or home page, is the main web page of a website. It is usually located at the site's root domain and functions as the primary entry point for visitors. A homepage acts as a hub for navigation, branding, and access to the site's major sections.

Typical elements include the site's logo and branding, a navigation menu, a hero or banner area, a search control, and links to important content such as products, articles, or support. Footers often contain additional links and contact information. The layout aims to convey the site's purpose quickly and guide users to relevant pages.

Design considerations focus on clarity, speed, accessibility, and responsiveness. Because the homepage often forms a first impression, it should present the site's goals, provide concise orientation, and minimize clutter while highlighting key actions or content.

Homepages vary in purpose. Some are static pages that rarely change; others are dynamic and personalized for visitors or contexts. A homepage is not the same as a landing page, which is typically targeted to a specific campaign or conversion goal. The homepage usually serves as a gateway to many sections rather than a single offer.

In web practice, the homepage is usually served as the default document at the root path (for example, /) and is commonly indexed by search engines as the site’s primary page.