hinnamärke

Hinnamärke is a term used in some Nordic retail and cataloging contexts to denote a price mark or price label attached to goods. The word is encountered in discussions of product labeling in languages such as Swedish, Norwegian, and Icelandic, where it roughly translates to “price mark.” In English-language sources the concept is typically described as a price tag or price label rather than with the loanword hinnamärke.

Form and content of a hinnamärke typically include the selling price and currency, and may also show the product name, unit, stock-keeping unit (SKU), or a barcode. Some hinnamärke designs include discount information, original price, sale price, or promotional notes. The label is usually affixed to the item or its packaging, either as a sticker or as a printed tag, and retailers may display multiple prices for the same item in certain contexts, such as during promotions.

Materials and design vary by retailer and region but common choices are paper, cardboard, or plastic. Legibility is emphasized, with clear typography and an unambiguous currency symbol or code. Display conventions—such as font size, placement on the product, and color coding for sale items—differ across countries and store formats.

Modern developments include electronic shelf labels (ESLs), which can function as digital hinnamärke by updating prices remotely. In online catalogs or multilingual contexts, hinnamärke may appear as a translated concept or as a loanword used to describe the price information accompanying product listings.