geolocationtargeted
Geolocation targeted refers to the practice of directing content, advertisements, or services to users based on their geographical location. This information is typically obtained through various methods such as IP address lookup, GPS data from mobile devices, Wi-Fi triangulation, or even user-provided location information. The primary goal of geolocation targeting is to enhance relevance and personalization for the end-user.
In digital marketing, geolocation targeting allows businesses to show ads specifically to people in a particular
Mobile applications frequently utilize geolocation services to provide location-aware features, such as navigation apps, ride-sharing services,