frægð

Frægð is the Icelandic noun for fame or renown, referring to the state of being widely known or celebrated. It denotes public recognition that arises from notable deeds, achievements, or visibility in public life. The term can apply to historical figures, artists, athletes, politicians, and other persons of note. In everyday Icelandic, frægð is often contrasted with other concepts such as heiður (honor) and orðstír (reputation or standing), with frægð emphasizing widespread awareness rather than mere moral evaluation.

Etymology: Frægð derives from Old Norse frægr, meaning famous or renowned; the abstract noun frægð is formed in Icelandic to denote the condition of being famous. Related terms include frægr (adjective) and various cognates across North Germanic languages.

Usage and cultural context: In medieval Icelandic sagas, the pursuit or avoidance of frægð drives characters toward heroic deeds, political action, or artistic achievement, reflecting the social value placed on memory and public acknowledgment. In modern Iceland, as in many societies, frægð can be linked to media exposure, public recognition, and celebrity culture, with associated benefits such as influence and opportunities, and costs such as loss of privacy.