framr

framr is a term that can refer to several different concepts depending on the context. In some technical fields, a framer might be a person or a machine that constructs frames, such as those used in building construction or for supporting structures. This involves cutting, assembling, and securing pieces of material like wood or metal to create a rigid framework.

In the realm of digital media and video production, a framer could be an individual responsible for the creation or manipulation of individual frames within a sequence. This might involve animation, visual effects, or ensuring the correct timing and composition of each still image that makes up a moving picture. The term can also apply to software or hardware components that manage the processing and display of video frames.

More broadly, "framing" in communication refers to the way information is presented or the perspective from which a topic is viewed. A "framer" in this sense is someone who deliberately structures or shapes a message to influence how it is perceived by an audience. This can be seen in journalism, politics, and advertising, where the choice of words, images, and emphasis can significantly alter the interpretation of events or ideas. The effectiveness of framing lies in its ability to guide attention and shape understanding.