fieldmyynnin
Fieldmyynnin, or field sales, is a sales approach in which representatives meet customers in person outside the company’s premises. The term is used in Finnish contexts and is closely related to what English speakers call field sales. Fieldmyynnin emphasizes relationship-building, needs assessment, product demonstrations, and on-site problem solving, and it is commonly used for B2B products and services that require customization or hands-on evaluation.
Activities and structure: Field sales typically involves territory management, prospecting, lead qualification, on-site presentations, negotiations, and
Tools and data: Modern field sales relies on mobile CRM, tablets or smartphones, route planning software, and
Roles and skills: Common roles include field sales representative, account manager, and territory manager. Effective field
Metrics and challenges: Typical metrics include quota attainment, number of visits, pipeline value, win rate, and