faktual

Faktual is a term used in Polish-language media discourse to denote content that is factual and verifiable. The word derives from fakt, meaning "fact," and is used to emphasize accuracy in reporting. Although it resembles the English word "factual," in Polish it operates as a descriptor within journalism and media studies rather than a formal linguistic category.

In practice, faktual content is expected to rely on verifiable data, primary sources, transparent sourcing, and clear dating of information. It is commonly contrasted with opinion, conjecture, or sensationalism. Fact-checking processes and editorial guidelines are often described as mechanisms to ensure faktuality in published material.

In media literacy discussions, the notion of faktuality is used to educate audiences about evaluating sources and distinguishing facts from interpretation. Critics note that without explicit criteria, the label "faktual" can be ambiguous and may depend on perspective or institutional norms.

There is no widely known organization or publication formally named Faktual. The term is primarily descriptive within discourse rather than a brand identity.

See also: fact-checking, misinformation, media literacy, credibility.