etmeme

Etmeme is a term that has emerged in online discourse, often used to describe a specific type of humorous content shared on social media platforms. While not a formally defined academic term, "etmeme" generally refers to memes that are self-referential, ironic, or meta in nature. These memes frequently comment on the very act of meme creation, consumption, or the culture surrounding them.

The humor in etmemes often stems from an understanding of internet culture and the conventions of meme formats. They can be perceived as "inside jokes" for those familiar with the online landscape. This can include memes that satirize popular meme templates or acknowledge the repetitive nature of viral trends. The term itself, "etmeme," is believed to be a portmanteau of "et" (Latin for "and") and "meme," suggesting a connection or extension of existing meme structures, or perhaps an abbreviation that gained traction within specific online communities.

Etmeme content is characterized by its layered irony and awareness of its own medium. Instead of simply presenting a relatable situation, an etmeme often points out the absurdity or pattern of presenting such situations as memes. Their popularity lies in their ability to engage users who are deeply immersed in internet culture and appreciate commentary that reflects their own experiences with online content.