ekomärgised

Ekomärgised, also known as eco-labels or environmental labels, are voluntary third-party certifications awarded to products and services that meet specific environmental performance criteria. These labels aim to inform consumers about the environmental impact of their purchasing decisions, encouraging the selection of more sustainable options. The concept behind ekomärgised is to create a market incentive for businesses to improve their environmental performance by differentiating their products and services in the marketplace.

The establishment and management of ekomärgised typically involve independent organizations that set the standards and conduct verification processes. These standards are often based on life-cycle assessments, considering various environmental aspects such as resource consumption, energy use, pollution generation, and waste management throughout the product's entire life cycle, from raw material extraction to disposal. Different ekomärgised may focus on specific product categories or environmental issues, leading to a diverse range of labels worldwide.

Consumers can identify ekomärgised on packaging, in advertisements, or through dedicated databases. The presence of an ekomärgis suggests that a product has been assessed and found to have a reduced environmental footprint compared to similar non-labeled products. While the specific criteria and rigor of ekomärgised can vary, they serve as a tool to promote environmental awareness and support the transition towards a more sustainable economy by guiding consumer choices and fostering innovation in green product development.